Universal Cart takes card benefits into account and offers discount codes, according to Google
According to Google, Universal Cart helps users choose a payment card based on its benefits and offers discount codes. In the USA, it connects shopping across Google Search and the Gemini app; the merchant remains the seller.
According to Google, Universal Cart uses credit card benefit data from Google Wallet to help users choose a payment method. It also displays relevant discount codes. Checkout uses the open Universal Commerce Protocol (UCP) standard, designed to enable cooperation between AI agents and merchants.
Google is rolling out the tool in the USA in Google Search and the Gemini app. Users can save products from different sellers in a shared cart and resume shopping later. According to the company, the tool alerts users to price drops and when saved items are back in stock. Integration with Gmail and YouTube is planned; no timeline has been announced.
For payment directly in the cart, the official announcement names Google Pay, while the article from The Verge names Google Wallet. Alternatively, users can move items to the merchant's cart and complete the purchase on its website. In both cases, the merchant remains the seller and handles order confirmations and customer support.
Why it matters
The shared cart lets users in the USA resume an unfinished purchase between search and the Gemini app. Alerts may reduce the need to check prices and availability manually; according to the company, payment card recommendations and discount codes help users find savings, though the sources do not establish how much they can save.
What was added since the original report
Verified updates
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The tool takes credit card benefits into account when selecting a payment method.; The tool offers relevant promotional codes.; Checkout is linked to the Universal Commerce Protocol standard.
- The tool takes credit card benefits into account when selecting a payment method.
- The tool offers relevant promotional codes.
- Checkout is linked to the Universal Commerce Protocol standard.
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According to Google, Universal Cart uses payment card benefit data through Google Wallet.; The merchant remains the seller and provides order confirmation.; Customer support is provided by the merchant.
- According to Google, Universal Cart uses payment card benefit data through Google Wallet.
- The merchant remains the seller and provides order confirmation.
- Customer support is provided by the merchant.
Two audiences, two different impacts
What this means
For individuals
A user in the USA can see their credit card benefits and available discount codes directly alongside a saved purchase at checkout.
For a business
Participating merchants gain another way for customers to complete orders, but seller responsibilities, purchase confirmations and customer support remain with them.
Sales and marketingCheck the original
Event sources
confirmed by 2 independent sources · 3 publishers, 2 independent. We count feeds from the same owner only once.